MARKETINGCOACH / FREE LIVE WORKSHOP
Before you
spend more.
Build your small-budget
Meta ads plan.
Know what a new customer is worth, give your ads a clear job, and plan what happens after someone clicks.
FOR OWNERS WHO WANT TO UNDERSTAND THE DECISIONS
Your budget deserves
a useful plan.
You already sell a service. You’re considering Facebook or Instagram ads—or you’ve tried them and want a clearer way to judge what happens next.
- Work from your own business or a clearly labeled practice example.
- Bring your offer, price, delivery costs, and any conversion information you have.
- Leave unknowns visible. You can build a draft without launching ads or buying software.
Still choosing a business idea? Explore the separate Two Mondays workshop ↗.
THE 60-MINUTE SESSION
From “should I run ads?”
to “here’s my next test.”
Practical exercises, a worked example, and room for questions.
- 0110 min
Choose a useful starting point.
Decide whether Meta fits your offer, customer, and current stage. Identify what you need to learn before spending.
- 0215 min
Put a number on your next customer.
Work backward from your price and costs. Estimate room for acquisition and a target cost per qualified inquiry.
- 0315 min
Give people a reason to act.
Shape one offer and three creative angles for people who may be meeting your business for the first time.
- 0410 min
Connect the click to the conversation.
Map the page or lead form, qualification, booking, and follow-up. Choose what you need to measure.
- 0510 min
Leave with a test plan.
Set a spending limit, a review date, and a next decision. Bring your questions to the closing discussion.
START NOW / NO EMAIL REQUIRED
Your Meta ads
test plan.
Work out an acquisition-cost target, write your offer and creative angles, and map your follow-up. Print your worksheet or download your draft to keep working.
01 / Your acquisition-cost calculation
02 / An offer and creative brief
03 / Your inquiry and follow-up path
04 / A budget, review date, and next decision
THE FIRST LIVE SESSION
Let’s put your
plan to work.
The free pilot is being planned. Email Ashley your interest and preferred days and times; she’ll follow up when a date is confirmed.
Email Ashley your interestOpens your email app. Send the message to request workshop details. This is an inquiry, not a seat reservation or newsletter signup.
You can also write to ashleykaystech@gmail.com.
WHEN YOU WANT PERSONAL GUIDANCE
Bring your draft.
Work through the next move.
One offer. One campaign decision.
Use the existing 90-minute Clarity Session to review your plan, choose three priorities, and agree what to measure. You or your team handles execution.
Explore the $350 Clarity SessionUSD. Scope and timing agreed before booking. The free workshop and worksheet are available independently.
KEEP LEARNING
A useful foundation.
At your own pace.
The free Marketing Practice Lab gives you deeper exercises before or after the workshop.
Will this guarantee profitable ads?
No. The workshop helps you plan, evaluate your assumptions, and choose a bounded test. Results depend on your offer, market, costs, budget, measurement, and sales process. A planning target is not a bid setting or a forecast.
Do I need an ad account or an active campaign?
No account access is needed for the workshop. Use your own numbers where available or a labeled practice example. Account setup, campaign production, and individualized account reviews are outside the group session.